FULL FIERCE MARKETING PROGRAMME (takes place over three days:26.09.18 / 03.10.18 / 10.10.18)
TIME & LOCATION
ABOUT THE EVENT
In just 3 days, you will feel confident, passionate and excited about the plan we have built together to grow your brand, customers, business and sales.
The course will be led by Carla (Founder of Pretty Fierce Marketing) and Claire (Strategy and Planning Director of Pretty Fierce Marketing)|. These pretty fierce females will use their expertise to talk you through each of the course modules and draw upon their experience to bring the course to life with real examples from the corporate world.
Day 1 (26.09.18): Vision and Customer - Locking down your vision & passion, Identifying what business success looks like, Building vision statement & SMART goals, Understanding the market & where you sit within it (SWOT analysis), Getting Obsessed with your customer, Identifying your unique selling points (USPs)
Day 2 (03.10.18): Marketing Strategy and Media - Applying key marketing principles (the 7 P’s) to your business plan, Building pricing strategies, Understanding the customer journey, An overview of all media channels & when to use them, a focus on social media, Building an annual plan, Investment considerations
Day 3 (10.10.18): Brand Identity, Content and Creativity - Brand clarity, Brand development, Brand values , personality and identity, how to plan & create compelling content to successfully engage & connect with your audience, creative templates ,
pull together of tailored marketing strategy and plan for YOUR business
In addition to delivering world class content, the pretty fierce team will also ensure that there is time for 121 coaching and group networking. As a result, you'll leave with a plan uniquely created for your business and a set of new contacts to support and help you on your journey.
Each full day course includes content, 121 sessions, a delicious lunch and home-made goodies, free parking, course work book, take home outputs, networking opportunities. And it all takes place in a pretty relaxed yet fiercely cool venue which is easily accessible from Leeds, Harrogate, Ilkley and York.
- FULL MARKETING PROGRAMME£675£6750£0
- GTG Member Offer 10% Off£607£6070£0
- LSN Member Offer 10% off£607£6070£0